Hertz Rent a Car Commercial 1989

 In the late 1980s, car rental companies often targeted weekend travelers with special rates and packages to increase vehicle usage during weekends, which might otherwise see a dip in business compared to the weekdays dominated by business travelers. These promotions could include discounted rates, additional days for free (e.g., "rent for two days, get the third day free"), or inclusive packages that bundled extra benefits such as unlimited mileage, a free upgrade, or waivers for additional drivers.