Salon Selectives Commercial Early 2000s

 Salon Selectives is a line of hair care products, ranging from shampoos and hair conditioners to hair mousses, sprays, gels, and oils. Salon Selectives was the first salon-inspired mass market hair care brand, introduced by Helene Curtis in 1987. It was acquired by Unilever in 1996 and was revamped in 2000 with all-new products bearing catchy names (like Perfectly Normal shampoo and Hold Tight Hair spray). In 2011, the line was relaunched again with 32-ounce bottles designed to give consumers salon grade product at everyday value pricing.