Advertising Archive - Tim Hortons (1990s to 2000s)

If you like what you see - why not chip in to buy me a coffee! https://ift.tt/LiNyaMh Tim Hortons in the 1990s through the 2000s evolved from a primarily Canadian coffee-and-doughnut chain into a dominant quick-service brand and national cultural symbol. After being acquired by Wendy's in 1995, Tim Hortons focused on aggressive expansion, menu standardization, and drive-thru convenience, helping it rapidly increase locations across Canada and enter the U.S. market. The late 1990s and early 2000s saw the introduction of now-iconic items like Timbits, specialty coffees, and breakfast sandwiches, while marketing emphasized affordability, community, and Canadian identity. In 2006, Tim Hortons became publicly traded following its spin-off from Wendy’s, fueling even faster growth and modernization. By the end of the 2000s, the brand had firmly established itself as Canada’s leading coffee chain, deeply embedded in everyday routines and popular culture.